P007 → Kering x Shelterlab
- [Image Direction and Graphic Design]
Sustainability certificate with Shelterlab and Kering: People helping people.
In collaboration with Shelterlab and Kering, I took part in a sustainability project aimed at designing solutions to support homelessness in Paris. Eleven fashion and accessory designers created a collection of seven items tailored to meet the needs of those living on the streets. The project culminated in the production of over 300 pieces, using Balenciaga deadstock, which were distributed across the city of Paris. My role involved art direction and producing all visual materials for the initiative. After six months of dedicated work, we presented the challenges and our design solutions at the French Senate in Paris.
Video by Tony Dočekal.